
Join me as I go over a few of the fundamentals of a successful, customer/user-centric strategy. Highlights include: Why this will be the foundation for everything you do. Where you should apply this in your business. Personas and customer journey mapping and how often you should update them. What to ask your different departments in an interview to uncover customer journey hints. How often you should be interviewing your customers.
Nov 8, 2021
14 min

Join me as we discuss what it means to have a growth mindset and how we can use it to develop tests that ultimately lead to an increase in revenue. Highlights include: A quick introduction to me and the show. What it means to have a growth mindset. Why having a growth mindset is essential to producing revenue as we create company initiatives and strategies. How we can apply a growth mindset. The 2 types of data we should look at when forming our growth hypotheses. The importance of "marrying" the sales, marketing, product, and customer success teams together. What you can expect from this show each week.
Nov 1, 2021
14 min
