In this episode, I am joined by Jim Mee - the visionary founder and CEO of @RatRaceHQ who is passionate about making adventure accessible and affordable for all.  Rat Race is doing remarkable things to give everyday people the opportunity to have life-changing adventures and I, for one, am a huge fan.  Jim shares his thoughts on why getting to the start line is a major achievement which is not celebrated enough and how Rat Race is all about experiencing the journey in a new and special place - not suffering for the sake of it.