Welcome to the $100k Playbook with Mike Koziol

If you rely on referrals but don’t have a real referral system, you’re flying blind. In this episode, I break down the exact four-step process I use to turn clients and partners into consistent lead sources — without being awkward or pushy. If you want referrals to be more than just a lucky accident, this one's for you.

Connect with the host of the $100k Playbook Mike Koziol on Linkedin: https://www.linkedin.com/in/michalkoziol/

Download the 2025 Consulting report: https://mikekoziol.com/the-100k-consultant-report/

Download to $100k Offer Playbook: https://mikekoziol.com/the-100k-offer-playbook/

Schedule a free marketing brainstorming session: https://mikekoziol.com/connect/

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Tags: consulting, consultant, productization, scaling, service business, marketing agency, freelancing, fractional CxO, profitability