5 Minute B2B Marketing World
5 Minute B2B Marketing World
Stephan Wenger | B2B Marketing World
4 Google Search Types in B2B Marketing
5 minutes Posted Feb 6, 2022 at 6:00 pm.
0:00
5:28
Download MP3
Show notes

What is the intention a user has when searching on Google? And how to use the 4 Google Search Types in your B2B Marketing efforts? 

In this episode we cover the differences between informational, navigational, commercial and transactional serach intents.

Content:

  • What are Google Search Types
  • 4 Search Intentions
  • Informational Search Type
  • Navigational Search Type
  • Commercial Search Type
  • Transactional Search Type
  • How to use them in your Marketing