Show notes
In this episode, we'll discuss the switch Amazon made from Amazon Marketing Services (AMS) and Amazon Media Group to Amazon Advertising. Find out what else changed besides the name and how you can take advantage of the merged platform.
Episode includes:
- What type of ads are included with Amazon Advertising
- What you can do with the new layout
- What changes to expect in the near future
- Google Ads vs. Amazon Advertising
- How to use Amazon suggested bids
- Day parting strategies with Amazon Advertising
- Taking advantage of bulk upload sheets
- And more!
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