30 Minutes to President's Club | No-Nonsense Sales
30 Minutes to President's Club | No-Nonsense Sales
Armand Farrokh & Nick Cegelski
102 (Sell): Setting expectations with the next next next step (Jake Dunlap CEO @ Skaled Consulting)
30 minutes Posted Jun 15, 2022 at 7:00 am.
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FOUR ACTIONABLE TAKEAWAYS

  • Don’t just set the next steps. Set the next next steps.
  • 2nd meeting demos should be 100% business application focused. NOT technical. Set that expectation upfront.
  • In the 3rd meeting, lead with top 3 themes you’ve heard, then ask “what do you think?” before jumping into demo.
  • In that meeting, have a 5 minute exec demo and a deep dive demo in your back pocket.


RESOURCES DISCUSSED