30 Minutes to President's Club | No-Nonsense Sales
30 Minutes to President's Club | No-Nonsense Sales
Armand Farrokh & Nick Cegelski
101 (Sell): Handling objections with empathy and education (Joe Caprio, Operating Partner @ Glasswing Ventures)
28 minutes Posted Jun 8, 2022 at 7:00 am.
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FOUR ACTIONABLE TAKEAWAYS

  • Incept interest early by citing articles, years at role, X times they’ve had role, etc.
  • Find and rank top triggers, then use the first one you find when doing outreach.
  • Establish trust by pointing out challenges or differences with typical customer profiles.
  • Find design partners by being honest upfront with where your vision / product gaps are.


PATH TO PRESIDENT’S CLUB

  • Operating Partner @ Glasswing Ventures
  • Former Co-Founder @ Reprise
  • Former VP Sales @ Chorus
  • Former VP Sales @ InsightSquared


RESOURCES DISCUSSED