30 Minutes to President's Club | No-Nonsense Sales
30 Minutes to President's Club | No-Nonsense Sales
Armand Farrokh & Nick Cegelski
85 (Sell): Selling the partnership instead of the widget (Dan Cutler, Head of Sales)
30 minutes Posted Feb 2, 2022 at 8:00 am.
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30:22
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FOUR ACTIONABLE TAKEAWAYS

  • Strive to get 3/3 criteria before give price: technical validation, budget, power.
  • Go exec-to-exec when you’re below the line. Never sell alone.
  • Before you talk at the CXO, start by asking why you’re in the room at all today.
  • Attach your product to key initiatives surrounding making money or saving money.


PATH TO PRESIDENT’S CLUB

  • Head of Enterprise Sales @ thepowersthatbe
  • Former Sr. Director of North America Salse @ Particle
  • Former Director of Strategic Accounts @ Box


RESOURCES DISCUSSED