49 (Sell): Leading better meetings by becoming a student of your prospects (Anthony Cessario, VP of Industries & GTM Solutions @ Clari) from 30 Minutes to President's Club | No-Nonsense Sales

30 Minutes to President's Club | No-Nonsense Sales

Armand Farrokh & Nick Cegelski

49 (Sell): Leading better meetings by becoming a student of your prospects (Anthony Cessario, VP of Industries & GTM Solutions @ Clari)

32 minutes Posted Apr 28, 2021 at 7:00 am.

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Four Actionable Takeaways:

* Send a pre-meeting agenda to set expectations and get feedback.

* Start meetings with three big-picture takeaways you want them to walk away with.

* Ask questions one level up on the value pyramid to drive your convo and next steps.

* Validate your value by speaking to the specific pain point of each person.

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Anthony’s Path to President’s Club:

* VP of Industries & GTM Solutions // Former VP of Enterprise Sales - West @ Clari