30 Minutes to President's Club | No-Nonsense Sales
30 Minutes to President's Club | No-Nonsense Sales
Armand Farrokh & Nick Cegelski
47 (Sell): How to personalize your outbound email at scale (Kyle Coleman, VP Revenue @ Clari)
32 minutes Posted Apr 14, 2021 at 7:00 am.
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Show notes

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Four Actionable Takeaways: 

  • Format your emails with 4 paragraphs: Tailoring, Problem, Value, Ask
  • Ask for interest instead of time in your CTA paragraph
  • Avoid over-using images, GIF’s, and links to minimize getting blacklisted by email servers
  • Personalize at scale with problem-based bucket tailoring for your C tier accounts


Kyle’s Path to President’s Club

  • VP, Revenue Growth & Enablement @ Clari
  • Sr Director, Sales Development & Optimization @ Looker
  • A massive LinkedIn following with killer content


RESOURCES DISCUSSED