1-Minute Marketing from Zoho Campaigns covers interesting and insightful marketing concepts in about a minute's time, making knowledge-sharing accessible and easy.  Renowned data marketing professional, Skip Fidura, shares the top thing one shouldn't do in email marketing while setting it up.Skip is a customer-centric data marketing expert, keynote speaker, and technologist. He focuses on using technology to build real conversations with customers and loves putting complex concepts into plain actionable language.He also emphazises on responsible marketing in the age of AI, machine learning, and block chain, and speaks in top conferences about various email marketing topics.To watch all our 1-minute videos, please visit - https://zoho.to/one-min-mktg