We all know copy and brand voice are important in your wedding planning business, but what exactly is it? And how do we even do that? I sat down with Rachel Kitchen of Veil and Verse and she brought her A game. Rachel definitely delivered on all things niching down, copy, and brand voice. Grab a pen and paper, you'll want to take notes and listen to this episode on repeat! www.veilandverse.com, @veilandverse If you love this episode, and want to hear more actionable tips on the podcast, be sure to leave me a 5 star review.