60-second Retail
60-second Retail
BDO USA
The Growth of Shoppable Media & Micro-Influencers
4 minutes Posted Dec 20, 2021 at 12:00 pm.
0:00
4:55
Download MP3
Show notes

Shoppable media and micro or nano influencers. What are they and why are they rapidly evolving the in the retail space? Listen to this episode as we layout what exactly these concepts are, why they are important, and how retailers can leverage them to tap into the next generation of consumers.