Shein recently overtook Amazon as the most installed shopping app in the US. Shein is an affordable online shopping platform with a distinct tone focusing on women's fashion. It offers low-cost styles, uploads hundreds of new designs to its app every week. Shein has started a revolution in the world of fashion and e-commerce by digitizing their entire supply chain. They created a new category called Real-Time Fashion that allows them to feeds data to its massive in-house design and prototyping team who can get a product from drawing board to production and live-online in as little as 3 DAYS. In todays' episode we cover this mysterious Chinese company.
Shein
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