5:01 Hustle
5:01 Hustle
Vivek Pandit
GenZ Designs: Andrew Roth
21 minutes Posted Jan 11, 2022 at 10:00 am.
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Meet Andrew, founder of GenZ Designs, a research and innovation consultancy helping brands tap into the frequency of culture. By engaging with thousands of Gen Z'ers, creating industry reports, and formulating a GenZ score tracking a brand's cultural relevance, GenZ Designs helps brands unlock and amplify Gen Z behaviors. Listen to Andrew share their case study with working with Chipotle to help shape their rewards program, and how GenZ Designs has compiled a top 25 list of the most influential Gen Z brands.

Check out their company profile: www.wearegenz.org/database