Listen and learn about differences between B2B and Business-to-Consumer Marketing from the perspective of the "7Ps" of Marketing. This is the first of two podcast in the series B2B vs. B2C.

Content:

• B2B and B2C Marketing
• No.1 - Product and Service
• No.2 - Price
• No.3 - Place and Distribution
• No.4 - Promotion and Communication
• No.5 - People
• No.6 - Processes
• No.7 - Physical Evidence
• Related Episodes