Our interview with Zach Goldie, a mechanical engineer turned copywriter turned PPC genius, reveals the 3 keys to PPC success. We talk about how he was able to boost conversion on his pages by making a few tweaks to his google adwords campaign.

Pay Per Click 101 - How to Get Started Lead Generating With PPC

The 4rd Marketing Podcast is a weekly show dedicated to helping small business owners and entrepreneurs move their business forward with Growth Hacking techniques and digital marketing practices. Designed to be Actionable and Value Filled, every episode contains at least 1 actionable growth tactic! Entrepreneurs will learn about SEO, SEM, PPC, ORM and orther digital marketing acronyms in the internet marketing world and apply it to their business.