321Go Podcast
321Go Podcast
Matt Scanlon
Ep 22 | Crush your next event
25 minutes Posted Oct 12, 2015 at 4:00 am.
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Show notes
Gym owner, 321Go Specialist, and Girls Gone Rx founder, Lindsey Marcelli will show you how to crush your next event.
Lindsey has put on a ton of events and in true Help First fashion, will show you how to kill it at your next one. To start things off, you can download Lindsey's free event checklist.
Second, Lindsey talks about how to stick out from a very crowded event marketplace. Instead of being everything to everybody, try niching down your market to really target very specific athlete groups.
Once you've niched down that market, you can begin to do business development with other small businesses in your area. In the case of Girls Gone Rx, Lindsey's partnered with apparel brands, food trucks, and different accessory companies to make her entry fees go as far as possible. You can also use your event as an opportunity to provide even more brand awareness for your gym.
Lastly, Lindsey tells us how to advertise our events in a very professional and attractive manner.
So, go download Lindsey's checklist and crush that next event!