Arnold Ma has a fantastic story starting with moving to Essex from China at a young age, to creating his own Marketing Agency - Qumin - that helps brands understand and break into the Chinese market. He's incredibly knowledgeable on all things China - what they're doing, where the technology is going and just how far ahead in the game they are. If you like this episode, check out Arnold's own Podcast 'China, WTF' which you can listen to here - https://podcasts.apple.com/gb/podcast/china-wtf/id1467251233