Show notes
Today's episode of 266 Business Podcast today features Wayne Yap (266 Business Podcast) and Beckie Liu from Haikini as they chat about her business; bikini surf wear and courses and how she got Haikini to where it is now. Enjoy! ----------------------------- A natural entrepreneur with a passion for challenging social conventions and analyzing numbers to disrupt businesses. Wayne is the founder and CEO of Universal Genius Advisory. Before diving into the start-up space, Wayne was a professional poker player and earned 7-figures a year. His personal mission is to help busy entrepreneurs optimize their lives and business in a meaningful way by analyzing their data. In addition to his professional interests, Wayne spends his time learning about cosmic energies. ----------------------------- You can find Wayne on... You can find Wayne on... Website https://www.ugadvisory.com/ Instagram https://www.instagram.com/266businesspodcast/ LinkedIn https://www.linkedin.com/in/wayne-yap-ug/ ----------------------------- You can find Beckie and Haikini on... Haikini Website: https://haikini.co Beckie Instagram: https://www.instagram.com/eruzajay/ Haikini Instagram: https://www.instagram.com/haikini.co/ Haikini Facebook: https://www.facebook.com/haikini/ Today's Episode: Beckie Liu - Haikini [00:07] – Learn more about Beckie Liu and her company: Haikini [01:40] – Understand Beckie's biggest struggles and challenges thus far [06:43] – Know what are her tips on discovering the right person for the job [10:16] – How does she get people to discover her brand [16:55] – Managing her time for surfing: Professional vs Business [20:05] – Pricing and marketing strategies for surfing camps [29:23] – Compared to the past, know what Beckie will do differently when starting her business [32:51] – Obstacles or challenges that she is currently facing [40:34] - Opportunities and business scaling strategies [50:55] – Understand some of Beckie's habits or lifestyle choices for better performance