Pilar talks a bit about how online communities have helped her build relationships and how many businesses are now relying on communities to sell their products.

Sally describes what Tripbod is and how the company evolved.

The role of trust and building the Tripbod community. The Responsible Tourism Networking group.

How Tripbod has changed as a result of becoming part of TripAdvisor and how Sally's role has changed. Here is the article Sally wrote for Tnooz about her experience of selling Tripbod to Tripadvisor. www.tnooz.com/article/startup-biggest-travel-brands-planet/

Two new products: find out more about Neighborhoods and TripAdvisor Travel Guides check out this Madrid travel guide: www.tripadvisor.co.uk/Travel_Guide-g187514-Madrid.html

How is the travel industry changing.

How Sally's own way of working has evolved.

Becoming a Tripbod.