<p>Online ads, digital ads, PPC, Facebook ads - multiple names for taking your content from passive to proactive! Aleks, Ashley and Sarah talk about why your content needs to go on the offense and how digital ad spend in your marketing budget can help you reach your target market.&nbsp;</p>

Ep 75: Moving from Absent to Engaged with Your Online Business Presence

Join the team from 21 Handshake, a social media and video marketing agency, as they discuss the changing landscape of social media and video marketing. For business owners looking to stay up to date with how digital marketing affects their business, this podcast is a must listen for you. Topics discussed include how to prepare both your team and business to adapt to using digital strategies that lead to increased growth.