We speak with Adam Mendler, who is the CEO of The Veloz Group. Adam has co-founded and overseen numerous ventures which include Beverly Hills Chairs, Custom Tobacco, and Veloz Solutions. Adam is also the host of a successful podcast named Thirty Minute Mentors and has been covered in many large publications that range from Forbes to Huff Post, Inc & Thrive Global.The episode focuses on the importance of customers and how businesses can turn them into brand ambassadors. We discuss the importance of having a customer-first attitude while looking at some of the short and long-term actions that brands can take to gain customer loyalty. Adam shares several examples that have worked at The Veloz Group and we look back at a particularly interesting story that led to a client becoming an ambassador for Beverly Hills Chairs.