Omer is Director of Retail Sales at Wolt, leading Wolt's global efforts with regards to its expansion from restaurant delivery to new verticals like grocery, florists, electronics and more. Before joining Wolt, he served as a commander in a technology unit in the Israel Army,  practiced law as a high tech lawyer in one of the leading law firms in Israel, and spent 5 years in HP Indigo as head of Business Operations in Indigo's Growth Team.