Show notes
Most coaches don’t fail because they lack talent.They fail because they don’t know how to connect.In this episode of the 2 Comma Club Podcast, John Marsch sits down with Frank Macri, founder of Thriving Coach Academy, host of Life Coaching Secrets, and author of The Thriving Coach.Frank breaks down what actually moves the needle when you’re trying to:Get your first coaching clientsCharge premium prices without feeling awkwardBuild credibility before you feel “ready”Use podcasting to attract aligned, high-value clientsThis conversation is especially powerful if:You feel invisible onlineYou’re tired of “trying everything”You know you’re capable of more but hesitate to put yourself out there🎤 Frank’s Resources Thriving Coach Academy: https://thrivingcoachacademy.comBook: The Thriving CoachPodcast: Life Coaching Secrets👉 Free Training:Learn how entrepreneurs use podcasting to generate leads without ads:https://mypodcastleads.com/pfl-masterclass👉 Join the Free Podcasting for Leads Community:https://www.skool.com/podcasting-for-leads-3895👉 Follow John for more behind-the-scenes strategy:Instagram / Facebook / TikTok: @john.marschLinkedIn: John Marsch⏱️Timestamps 00:00 From Health Scare to Coaching Calling 02:56 Why Most Coaches Struggle to Find Clients 05:53 The Shift to Premium Coaching 08:47 Niching Down to Attract the Right Clients 11:46 Using Testimonials to Build Trust Fast 14:51 Starting a Podcast Before You Feel Ready 29:52 Why Your “Essence” Matters More Than Experience 31:43 The Hidden Masks Holding Coaches Back 34:56 Why Imperfect Action Wins Every Time 38:22 Consistency Over Constant Reinvention 41:47 Writing and Launching The Thriving Coach 50:16 Why You Need to Embrace the Cringe