Show notes
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Four Actionable Takeaways:
- Focus on prospects that are either accessible AND growable or just growable
- If price is the only objection, you are in a great position to close the deal
- Find 3 major differentiators and lead your prospects to that space
- Establish yourself as a consultant by asking questions that get the prospects thinking
Jeff’s Path to President’s Club:
- Consultant at Parabola Consulting
- Author: When it Goes Sideways, The Five Forgotten Fundamentals of Prospecting, and Rethinking the Way you Sell
- Host of The Why and The Buy Podcast
RESOURCES DISCUSSED
