In our ninth episode of 15 Minutes With we're talking to Lucy Aitken. Lucy is a UX/UI designer with booking.com

Lucy has years of experience, both from agency side and client side in the development and improvement of not only e-commerce sites, but also SaaS platforms. She uses this background to create experiences that inspire confidence from users and aids them, in a seamless way, to follow digital journeys and get the most out of each digital interaction.

You'll hear Lucy talk about the importance of design when creating exceptional customer experiences and how the rise of mobile has changed the customer expectation plus how it's our job to meet what the customer is looking for.