What can we say about the crew of the Mid-Day Squares? With genuine passion and drive, Lezlie Karls, Jake Karls, and Nick Saltarelli lead an excellent firm. They talk about how they got their legions of fans and following by using social media.

They also talk about the difficulties they faced with their packaging update, including receiving cease and desist letters from Kellogg's (for RX Bar) and Reese's for similarity in identity and color.

They persisted, triumphed, and are now more powerful than ever. Enjoy this VERY special interview, and stay to the end because there's a wonderful fun treat in store for everyone!