Show notes
SAY GOODBYE TO CHEAT DAYS & SAY HELLO TO CALLI
Calli is a low calorie Ice Cream brand based in Singapore with less than 400 calories per pint.
It's available in over 70 stores islandwide including all Cold Storage outlets and selected Fairprice Finest and Fairprice Xtra stores as well as online.
Adrian Abraham speaks to Dzarrin Alidin, Co-founder, Calli about the R&D process, pricing strategies and why sales have been through the roof during the Covid-19 pandemic.
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