CX or Customer Experience is one of those catchwords that has been spreading around marketing circles for the past 12 months, and with good reason.

Today's guest is Will Laurenson from Customers Who Click, London UK. Who has spent the past 9 years helping businesses turning clicks into customers and customers into loyal supporters. The key is always remembering the Value Proposition i.e. Cost Plus Benefits.

Check out more of Will here: https://www.customerswhoclick.com/

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