Th key points discussed in the meeting will be displayed below:

• John emphasizes leveraging Facebook business groups for authority and lead generation
• He also stresses the Importance of consistency in marketing efforts, starting with manageable goals like one post per day
• The group discuss utilizing the Power of Influence (POI) to fund marketing expenses and hire assistance
• John also encourages members to establish a referral network of service providers to maintain top-of-mind presence with past clients
• Actionable next steps include: Joining local Facebook business groups, evaluate marketing consistency, compiling referral network list, and reconnecting with past clients