In this episode, Sonja reveals the power-packed potential of ads on Facebook and Instagram for your brand and how new advertisers should approach the technical and creative set up. 

With the world of social media changing the game for branding, Facebook and Instagram ads have become the new go-to strategy. But, should you be running ads on both of these platforms? Sonja walks through the common hiccups and provides a guide to successful campaign launches on both platforms. We go through the nitty-gritty of setting your ad budget and techniques to identify your target audience.

Whether you're an enterprising entrepreneur or part of an organization, this episode is brimming with tips and tricks to maximize the impact of your campaigns.

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